Member-only story
Why don’t you have a landing page?
With all the buzz around ConvertKit’s Landing Page Challenge people I know have been asking:
Why?
Why all the fuss about landing pages? Why are they so important? Why should I take the time and put in the effort to create one?
It’s simple: If you want to turn cold leads into into warm leads and keep them warm, an email list is vital. If you want to grow an email list, a landing page is pretty necessary.
Even if you understand that you need a list, one of these excuses might be keeping you from starting one…
Excuse #1: I don’t have anything to sell yet!
Great! If you don’t have anything to sell yet but you intend to in the future now is the perfect time to be building your list. That way when you finally do launch you will already have an audience ready to buy.
There are plenty of people who have attempted to launch a product without a solid list who have not sold a single thing. I’m one of those people. Don’t be like me. Build a list and start building now.
